After towel-drying, apply the serum directly onto a dry scalp. Use your fingertips to gently massage it in using circular motions. We recommend using it once a day, preferably at night. Apply 3 to 4 pumps per use, evenly across the scalp. No rinsing is needed.

For noticeable results like darker, fuller-looking hair, we recommend continued daily use for at least 3 months. Massage thoroughly into the scalp, focusing on areas of concern. As results vary by individual, please be patient.

No, you do not need to wash out the serum. In fact, it's designed to stay on your scalp, much like a face serum. You should apply it and let it absorb and work its magic. You can use the essence after your shower, and on days you don't wash your hair. Apply it directly to the areas of concern.

The serum is lightweight and quickly absorbs into the scalp and doesn't leave any residue, so it won't interfere with your Color Shampoo or other hair treatments. The serum is meant to stay on the scalp and not be washed off. Think of it like a face serum but for your scalp.

The Defy Gray Serum is designed to work with your body’s natural biology—gently reawakening melanin production at the root, where gray hair begins. Because it restores pigment over time rather than covering it, visible results aren’t immediate.

Hair typically grows around 1 cm per month, and most users begin to see a shift in 3 to 6 months, depending on individual scalp condition and turnover rate.

Consistency is key: with daily use, you’re gradually restoring the conditions needed for your hair to grow in with its natural color, strength, and vitality. While results are not immediate, they are deeply rooted and long-lasting.

Because the Defy Gray Serum works by supporting your scalp’s natural ability to produce melanin—the pigment responsible for your hair’s color—its effects don’t disappear overnight. Clinical studies show that once elevated, pigment levels can remain elevated for as long as 8 months after discontinuing use following a sustained period of use.

That said, just like with any wellness routine, ongoing care is ideal. Over time, if left unsupported, your scalp may gradually return to its previous baseline, and new hair growth may show signs of graying again.

For best long-term results, we recommend consistent, sustained use as part of your scalp care ritual.

SILVERFREE™ is a patented bio-mimetic peptide that works with your scalp’s natural biology to help reverse the appearance of gray hair—without dyes or harsh chemicals. Rather than masking grays, it reawakens the pigment process at the root by supporting melanin production inside the follicle.

Clinically shown to reduce visible grays by up to 86% and increase natural pigment by 385%, SILVERFREE™ improves hair color gradually and sustainably. It activates tyrosinase and other key enzymes essential to melanin synthesis, boosts melanosome transport (the delivery system for pigment), and protects melanocytes—the cells responsible for color—from oxidative stress and inflammation.

What makes it truly unique is its clean profile: 99.4% naturally derived, non-endocrine disrupting, cold-process compatible, and biodegradable. It not only supports healthy, natural repigmentation but also promotes overall scalp wellness, making it safe and effective for long-term, daily use.

Each box contains three 10ml bottles. With 3 to 4 pumps used daily, one bottle typically lasts about a month. Usage may vary depending on the size of the application area and how consistently the serum is applied.

Your scalp is the root of it all—quite literally. Just like healthy soil is essential for plants to thrive, a well-nourished, balanced scalp is vital for strong, vibrant hair. It delivers oxygen and nutrients to the follicles, supports healthy hair growth cycles, and protects against inflammation, buildup, and oxidative stress.

When the scalp is neglected, issues like thinning, dullness, flaking, and discomfort can follow. Prioritizing scalp care helps create the ideal environment for fuller, shinier, more resilient hair—starting from the source.

As noted above, avoid using your nails during the massage—always use the pads of your fingertips. Rather than rubbing the scalp, aim to gently move it beneath your fingers with slow, circular motions. If you carry tension in your scalp or experience high levels of stress, this movement may feel difficult at first—a sign that your scalp likely needs this kind of mindful stimulation even more.

Scalp massage is a simple yet powerful practice that promotes both scalp health and hair vitality. By increasing circulation, it helps deliver oxygen and essential nutrients to the follicles—supporting stronger, healthier hair growth. Regular massage also helps clear buildup, balance oil production, and stimulate sebum, the scalp’s natural protective moisturizer.

Beyond physical benefits, it offers a moment of calm, helping to ease tension and reduce stress—two common contributors to hair thinning. With consistent, gentle pressure using the fingertips, this ritual can visibly improve the health, texture, and natural radiance of your hair over time.