源の道 | THE WAY OF THE SOURCE
THE PHILOSOPHY
In Japanese gardens, the most skilled caretakers tend to the roots before concerning themselves with the leaves. They understand that surface beauty reflects underground health. This path honors that wisdom: addressing not the grey hair itself, but the biological source that creates it.
While the shampoo and conditioner create a clean, balanced foundation, the Defy Gray Serum works at the deepest level, using a clinically-proven peptide (SILVERFREE™) to stimulate melanin production and restore natural pigment over time. Clinical trials showed an 86% reduction in grey hair after 2 months and a 385% increase in natural pigment after 4 months.
This is for those in early stages of greying who want to prevent rather than conceal, or anyone committed to long-term hair health over quick cosmetic fixes. Like tending to soil to grow healthy flowers, this ritual nourishes the source so hair maintains its natural strength, pigment, and vitality.
INCLUDED PRODUCTS:
- Root Beauté Scalp Massage Shampoo ($38)
- Root Beauté Scalp Massage Conditioner ($42)
- Root Vanish Defy Gray Hair Serum ($125)
SET VALUE: $205 (Total retail value)
FOUNDATION: SCALP CLEANSE & BALANCE (Shampoo + Conditioner)
Before you can address the source, the foundation must be pure and receptive. The Scalp Massage Shampoo and Conditioner prepare your scalp with amino acid-based cleansing, over 30 botanical extracts, and deeply hydrating actives. This creates the optimal environment, balanced, nourished, and primed for absorption.
Think of this as preparing the soil before planting. The practice is simple, but its importance cannot be overstated. Clean, healthy scalp = maximum serum efficacy.
Daily or every-other-day | Follow complete shampoo and conditioning ritual | Towel dry thoroughly
THE SOURCE: DEFY GRAY SERUM (The Core Practice)
This is where the deepest work happens. The Defy Gray Serum represents a breakthrough in scalp science, the first formula to naturally restore hair's youthful color while preventing premature greying at its biological source.
Powered by SILVERFREE™, a revolutionary bio-mimetic peptide clinically proven to stimulate melanin production and enhance hair pigmentation, this serum delivered remarkable results in clinical trials:
- 86% reduction in grey hair after just 2 months
- 385% increase in natural pigment after 4 months
- Benefits persist long after final application
But this is not merely about color. The formula features a curated blend of Ginseng Root, Licorice Extract, Rosemary, Vitamin B12, and Zinc, supporting robust scalp health, soothing irritation, and boosting microcirculation. Powerful antioxidants combat oxidative stress, a leading cause of greying, while rich amino acids deeply nourish and fortify from root to tip.
The lightweight, fast-absorbing texture layers seamlessly with other treatments. This works at the source, targeting the melanocytes that produce pigment rather than covering what's already grey.
Apply to clean, dry scalp daily | Massage gently with fingertips | Do not rinse | Layer other products as desired
- Those in early stages of greying who want to prevent rather than conceal
- Practitioners seeking scientifically-backed, natural grey reversal
- Anyone committed to long-term hair health over quick cosmetic fixes
- Those who prefer lightweight, layerable formulations
- Believers in prevention as the highest form of care
This path requires patience and faith in biology. Results emerge slowly, building from the source:
Month 1: Preparation
- Scalp health improves, less irritation, better balance
- Hair feels stronger, more nourished from the daily serum
- The serum absorbs quickly; becomes an effortless part of your routine
Month 2: Emergence
- First signs of pigment return in newer growth
- Existing grey hairs begin showing subtle darkening
- Scalp feels revitalized, circulation improved
Months 3-4: Transformation
- Significant reduction in grey hair becomes visible
- Natural color depth increases measurably
- Hair appears healthier overall, shine, strength, resilience
Month 6+: Sustenance
- Continue daily application to maintain results
- Benefits persist even if application becomes less frequent
- Hair maintains natural pigment production at the source
Three-month supply included (3 x 10ml bottles)
- Consistency is everything, daily application yields best results
- This is a marathon, not a sprint; patience is your practice
- The serum works systemically at the source, so apply to entire scalp, not just grey areas
- Safe to layer with other scalp treatments or styling products
- Consider this your daily meditation, 2 minutes of mindful scalp care tending to the source
ROOT BEAUTÉ SCALP MASSAGE SHAMPOO
Water, Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methylaminopropionate, Cocamide DEA, TEA-Cocoyl Glutamate, Lauramidopropyl Betaine, Cocamidopropyl Betaine, Polyquaternium-10, Glycyrrhiza Glabra (Licorice) Root Extract, Dipotassium Glycyrrhizate, Caesalpinia Spinosa Hydroxypropyltrimonium Chloride, Phenoxyethanol, Aloe Barbadensis Leaf Extract, Butylene Glycol, Citrus Aurantium Amara (Bitter Orange) Peel Extract, Citrus Reticulata (Tangerine) Peel Extract, Citrus Limon (Lemon) Fruit Extract, Citrus Paradisi (Grapefruit) Fruit Extract, Anthemis Nobilis Flower Extract, Lamium Album Flower/Leaf/Stem Extract, Arnica Montana Flower Extract, Nasturtium Officinale Leaf/Stem Extract, Arctium Lappa Root Extract, Hedera Helix (Ivy) Leaf/Stem Extract, Allium Sativum (Garlic) Bulb Extract, Pinus Sylvestris Cone Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Citrus Junos Fruit Extract, Swertia Japonica Extract, Camellia Sinensis Leaf Extract, Paeonia Albiflora Root Extract, Hydrolyzed Silk, Eriobotrya Japonica Leaf Extract, Panax Ginseng Root Extract, Morus Alba Root Extract, Placental Extract, Angelica Acutiloba Root Extract, Citrus Aurantium Dulcis (Orange) Peel Oil, Lavandula Angustifolia (Lavender) Oil
ROOT BEAUTÉ SCALP MASSAGE CONDITIONER
Water, Cetearyl Alcohol, Dipropylene Glycol, Stearamidopropyl Dimethylamine, Octyldodecyl Myristate, Steartrimonium Chloride, Citrus Aurantium Dulcis (Orange) Peel Oil, Aloe Barbadensis Leaf Juice Powder, Camellia Japonica Seed Oil, Swertia Japonica Extract, Centella Asiatica Extract, Polygonum Cuspidatum Root Extract, Scutellaria Baicalensis Root Extract, Panax Ginseng Root Extract, Eriobotrya Japonica Leaf Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Camellia Sinensis Leaf Extract, Paeonia Lactiflora Root Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Hibiscus Esculentus Fruit Extract, Nelumbium Nucifera Flower Extract, Lamium Album Flower/Leaf/Stem Extract, Arctium Lappa Root Extract, Anthemis Nobilis Flower Extract, Arnica Montana Flower Extract, Allium Sativum (Garlic) Bulb Extract, Hedera Helix (Ivy) Leaf/Stem Extract, Pinus Sylvestris Cone Extract, Nasturtium Officinale Leaf/Stem Extract, Citrus Junos Fruit Extract, Sodium Acetylated Hyaluronate, Sodium Hyaluronate, Sodium Hyaluronate Crosspolymer-2, Hydrolized Sodium Hydrolyzed, Dipotassium Glycyrrhizate, Butylene Glycol, Malic Acid, Lactic Acid, Pentylene Glycol, Isopropyl Alcohol, Phenoxyethanol, Ethylhexylglycerin, Lavandula Angustifolia (Lavender) Oil
ROOT VANISH DEFY GRAY HAIR SERUM
Water, 1,2-Hexanediol, Dipotassium Glycyrrhizate, Panax Ginseng Root Extract, Nasturtium Officinale Leaf/Stem Extract, Glycerin, Palmitoyl Dipeptide-52, Phenoxyethanol, Glycyrrhiza Glabra (Licorice) Root Extract, Symphytum Officinale Leaf Extract, Polyglyceryl-10 Diisostearate, Isostearic Acid, Polyglyceryl-10 Laurate, Betaine, Sodium PCA, Sodium Lactate, Arginine, PCA, Glycine, Alanine, Serine, Proline, Threonine, Lysine HCl, Glutamic Acid, Pinus Sylvestris Cone Extract, Arnica Montana Flower Extract, Lamium Album Flower/Leaf/Stem Extract, Nasturtium Officinale Leaf/Stem Extract, Arctium Lappa Root Extract, Hedera Helix (Ivy) Leaf/Stem Extract, Allium Sativum (Garlic) Root Extract, Anthemis Nobilis Flower Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Sodium Ascorbyl Phosphate, Cyanocobalamin, Zinc Glycinate, Tannic Acid, Glycine, Sodium Citrate, Zinc Sulfate
道 - Dō | The Way
THE PATHS COLLECTION
In Japanese tradition, dō represents a way of life—a practice of continuous refinement through mindful repetition. Just as tea ceremony (Chadō), flower arranging (Kadō), and calligraphy (Shodō) transform daily acts into meditation, Kiwabi transforms haircare into ritual.
Each path invites you to practice kufu—the art of thoughtful improvement. These sets are designed not for instant transformation, but for lasting beauty that unfolds gradually, naturally, and with intention.
Find Your Path
Complete scalp purification and wellness
Best for: Buildup, thinning, or congested scalp
Gradual, nourishing grey coverage
Best for: Natural-looking color that builds overtime
The complete journey
Best for: Targeting multiple concerns, committed practitioners
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Begin with The Way of Clarity to establish your foundation.
THE KIWABI PHILOSOPHY
Rooted in Japanese Wisdom
Japanese beauty culture is guided by philosophies that have shaped how people care for themselves for centuries. Beyond words, these are principles that inform how products are created, how rituals are practiced, and how results unfold over time. At Kiwabi, we've built our approach around foundational concepts that define not just what we make, but how we believe beauty should be approached—for both immediate care and lasting transformation.
Effortless Naturalness
自然 | Shizen
We don't impose artificial results, we simply aim to amplify the beauty that already exists within. Each formula works in harmony with your hair and scalp's natural cycles.
Exceptional Craftsmanship
Takumi | 匠
Every product reflects Japanese precision with a blend of 70+ botanical extracts, Nobel Prize-winning ingredients, dermatologist-tested actives. Quality built through patience and time.
Continuous Refinement
積み重ね | Tsumikasane
Like silk threads in kimono weaving or sediment forming stone, transformation happens through artful layering. Small, intentional efforts accumulate into lasting change. Every application adds to what came before, creating results that deepen over time.
The Meaningful Pause
間 | Ma
We create space for presence in your daily routine. Every drop, every touch, every scent is an invitation to pause, breathe, and reconnect with yourself.
THE ART OF PRACTICE
Begin with Intention
Take a breath. This is your moment. Bring your full presence to the ritual ahead.
Follow the Sequence
Each path has a specific order designed for maximum efficacy. Trust the ritual.
Use Your Fingertips
Massage with circular motions using fingertip pads, never nails. This promotes circulation and meditation.
Commit to the Cycle
The hair growth cycle is 3 months. Like any practice, mastery emerges through patient repetition.
Notice, Don't Judge
Pay attention to how your hair responds. Progress isn't always linear, but it is cumulative.
BOTANICAL WISDOM
Powered by Nature, Perfected by Science
For centuries, Japanese beauty wisdom has drawn from the islands' diverse landscapes, from alpine peaks to pristine coastlines to carefully tended gardens. Each environment offers botanicals with unique properties, refined through generations of use. Kiwabi honors this tradition by sourcing over 70 plant extracts and marine actives, then elevating them with cutting-edge science to create formulas that are both time-tested and innovation-driven.
Angelica Root • Japanese Swertia • Loquat Leaf • Ginseng • Burdock • Pine and more
Wakame • Kombu • Susabinori • Usuba Aonori • Deep Sea Water • Sea Salt and more
Camellia Seed Oil • Yuzu • Green Tea • Sakura • Persimmon • Mulberry
FAQs
Most sets provide 2-3 months of consistent use when following the recommended ritual frequency.
Immediate benefits like scalp clarity appear within days. Deeper transformation—hair growth changes, grey coverage—typically shows within 4-8 weeks. Full results align with the 3-month hair cycle.
Yes! Many practitioners combine paths based on their needs, like using The Way of Clarity's Deep Sea Treatment weekly while following another path.
Yes. Whether your hair is fine or thick, straight or curly, color-treated or natural, these formulas work with all types and textures.
For optimal results, yes—each path is designed as a complete ritual. You can adjust frequency based on your needs (e.g., treatments 1-2x/week vs daily).
Yes, all products are available individually. However, sets offer better value and ensure you have the complete ritual.
Start with The Way of Clarity to establish a healthy scalp foundation—it enhances any products you use afterward.